$this->widget('ext.yiiext.widgets.simplemodal.ESimpleModalWidget', array(
 
    // trigger element selector
    'selector'=>'#open_modal_link',
 
    // the dialog HTML content
    'content'=>'<div class="mywindow">Lorem Ipsum is simply dummy text of the printing and typesetting industry.</div>',
 
    // extension options. For more details read [documentation](http://www.ericmmartin.com/projects/simplemodal/)
    'options'=>array(
        'close'=>true,
    ),
));

$this->beginWidget('ext.yiiext.widgets.simplemodal.ESimpleModalWidget', array(
    'selector'=>'#open_modal_link',
    'options'=>array(
        'close'=>true,
    ),
));
<div class="mywindow">Lorem Ipsum is simply dummy text of the printing and typesetting industry.</div>
$this->endWidget();